Reaffirming the success of the Build – Operate – Exit – Reinvestment strategy of Origin Hotel, a recurring-income business group that develops and creates quality projects including hotels, serviced apartments, offices, and commercial spaces under Origin Property, which announced the successful closing of the sale of Staybridge Suites Bangkok Sukhumvit to the Chotwattanapakorn family, receiving cash inflow of over 550 million baht, while moving forward with developing new projects to drive continuous growth.
Mr. Peerapong Jaroon-ek, Chief Executive Officer of Origin Property Public Company Limited (ORI), revealed that the investor group purchasing Staybridge Suites Bangkok Sukhumvit is the Chotwattanapakorn family (executives of the Sino-Pacific Group of Companies, an importer and distributor of consumer goods), marking yet another successful deal for Origin Hotel under its asset portfolio management through the Build – Operate – Exit – Reinvestment strategy, which the company has continuously implemented to generate appropriate returns for shareholders and business partners.
Staybridge Suites Bangkok Sukhumvit opened in early 2023 as a premium hotel and serviced apartment under the Staybridge Suites brand, a hotel in the IHG Hotels & Resorts portfolio, in a residential-style hotel format with 411 rooms. It is located on a prime site in the heart of Sukhumvit 24, just a few minutes from BTS Phrom Phong station and close to leading shopping centers in the EmDistrict area. This project is the second Staybridge Suites-branded hotel in Thailand and the Asia-Pacific region.
It was developed through a partnership between Origin Hotel Public Company Limited and Nomura Real Estate Development Co., Ltd. (NRED) of Japan, and was designed to cater to long-term stays for business travelers, foreign executives, and quality travelers, featuring spacious rooms with in-room kitchens and comprehensive amenities such as a co-working space, fitness center, swimming pool, onsen, and common areas conducive to everyday living, under the international management standards of IHG Hotels & Resorts.
In addition, the project features over 5,000 sq.m. of retail space at the front of the project, open to external customers and residents in the Sukhumvit area, helping to create vibrancy for the project and adding convenience for guests. This space accommodates restaurants, cafes, and various service shops, further enhancing the asset's potential. “The closing of the sale of Staybridge Suites Bangkok Sukhumvit this time marks another significant milestone in the company's hotel portfolio management.
which aligns with the business plan under the asset management Cycle process, building a continuously growing portfolio as laid out from the beginning. The company aims to develop quality hotels, create strong operating performance, and pass on assets to long-term visionary investors, while continuously moving forward with expanding investments in new projects, striving to become a leader in the Recurring Income Business group to create sustainable growth” Mr. Peerapong reiterated
This year, Origin Hotel closed a successful deal with the sale of ibis Phuket Kata in May 2026, and this July, closed the deal to sell “Staybridge Suites Bangkok Sukhumvit”, a residential-style hotel under the Staybridge Suites hotel brand, in line with the business plan
