SENA Development, or SENA, is moving forward to target customers worldwide, announcing a partnership with Siam Interchange Co., Ltd. (SIC), a leading international real estate consultancy and agency. SIC has been officially appointed as the Exclusive Agent to manage the sales of the foreign quota condominium units for the “Niche Pride Ekkamai” project, a condominium in the prime Ekkamai location and the first flagship condo on Ekkamai under the SENA Low Carbon concept in the Premium Segment.
From SENA Hankyu Hanshin Properties, this partnership combines SENA’s strength in developing quality projects with SIC’s cross-border real estate agency network, which specializes in foreign customer markets, particularly China, Taiwan, Hong Kong, and Myanmar, in order to tap into the continued demand for Thai real estate from foreigners, including high-net-worth investors (HNWI), end-users, second-home buyers, and buy-to-let investors, while continuously supporting the expansion of SENA’s foreign customer base.
Miss Thidarat Pattana-thong, Assistant Chief Executive Officer of SENA Development Public Company Limited, revealed that “the appointment of SIC as Exclusive Agent for the ‘Niche Pride Ekkamai’ project marks another significant step for SENA in officially expanding its foreign customer base. The company is confident in SIC’s potential, given its expertise in international real estate marketing and its network that can efficiently reach buyers and investors in key markets. Niche Pride Ekkamai is a premium-grade condominium in the Ekkamai–Sukhumvit location,
one of Bangkok’s key lifestyle zones that remains highly popular among expats and foreign tenants. The project is developed to Japanese quality standards with comprehensive amenities, premium Elite Service, and after-sales care through the SenProp Application, which enables both residents and investors to manage their assets conveniently and continuously. This partnership therefore connects the project’s strengths with demand from the international market, while supporting the long-term growth of SENA’s foreign customer base.”
Meanwhile, Mr. Ken Chen, Chief Executive Officer and Founder of Siam Interchange Co., Ltd., said, “SIC is honored to be entrusted by SENA to serve as the Exclusive Agent for the foreign quota of the ‘Niche Pride Ekkamai’ project, which meets the needs of today’s foreign buyers, who seek quality real estate beyond just a good location, but which must also offer standards, value for money, and long-term investment opportunities.
With strengths from the prime Ekkamai location, Japanese-standard development quality, and energy-saving innovations that add value for residents, SIC is preparing to move forward with proactive marketing plans through its agent networks and overseas partners, including roadshows and investment seminars in key markets such as Taiwan, Singapore, and Hong Kong, alongside communication through international digital and social media channels, to build awareness and expand sales opportunities to reach target audiences precisely.
Niche Pride Ekkamai answers the needs of both living and investment
- Ekkamai–Sukhumvit location, suitable for both self-living and renting out
- Common area of over 7,000 sq.m. with Sky Facilities catering to Lifestyle & Wellness
- Wide-frontage units + enclosed kitchens, excellent functionality, comfortable and well-proportioned living
- Pet-Friendly, targeting urban pet owners, a growing niche demand
- SENA Low Carbon adds long-term value, reduces energy costs, and supports sustainable living
- V-MOVE electric vehicle Smart Mobility service enhances travel convenience and city connectivity
- Japanese standards from Hankyu Hanshin reinforce quality assurance for buyers and foreign investors
